NXTG India
Created by Karan Sharma for NXTG India, by WarrgyizMorsch

Digital Growth
Proposal

Prepared for Arun

₹5K
Target AOV
₹1.5L
Monthly Ad Spend
B2C
E-Commerce Niche
Current Challenges

Pain Points

Obstacles holding back NXTG India's D2C online potential

Starting from Scratch

While offline sales are sorted, the digital presence and D2C brand authority are virtually non-existent online.

Zero Marketplace Traction

No optimized presence or sales funnel on Amazon, Flipkart, or other major Indian e-commerce platforms.

Untapped D2C Revenue

Missing out on direct website sales and higher margins due to a lack of targeted paid acquisition.

Brand Positioning

NXTG's innovative, reliable home appliances are not being showcased to the modern digital consumer.

Target Outcomes

Goals

Our aggressive online scaling plan for NXTG

Build D2C Sales

Aggressively scale direct online revenue streams via the official website through targeted performance marketing.

Build Marketplace Sales

Establish and scale a profitable presence on established e-commerce marketplaces like Amazon and Flipkart.

Omnichannel Scaling

Synchronize Meta/Google Ads for the website with optimized Marketplace Ads to capture intent everywhere.

Efficient Acquisition

Focus strictly on ROAS-driven performance campaigns, ensuring every ad rupee translates to measurable revenue.

What We Offer

Proposed Services

A focused, performance-driven approach to launch and scale online

Ecom Marketplace Management

Full catalog optimization, A+ content, and Amazon/Flipkart Ads management to capture high-intent platform shoppers.

Paid Ads (Website B2C)

High-converting Meta & Google performance campaigns driving direct traffic and sales to nxtgindia.com.

Paid Ads

E-Commerce Funnel Architecture

Converting clicks into revenue efficiently

1. Cold Acquisition

Meta/Google Ads
Target: Appliance Buyers
Product Page
Optimized Content
Add to Cart
Frictionless UX
Checkout
Fast & Secure
Purchase
Revenue Generated

2. Retargeting Campaign

Website Visitors
Browsed but didn't buy
Dynamic Ads (DPA)
Showing same products
Product Page
Deep Link
Purchase
Captured Sale

3. Abandoned Cart Funnel

Cart Abandoners
High Intent
Email/WhatsApp
Reminder Alert
Discount Ad
10% Off Incentive
Recovered Sale
Saved Revenue

Funnels dynamically adapt to user behavior to maximize ROAS.

B2C Ads

Website Ads Projections

Meta & Google campaigns driving direct D2C traffic

₹1L
Monthly Budget
₹800
Target CPA (125 Sales)
₹5,000
Target AOV
6.25x
Projected ROAS
₹6,25,000
Projected Website Revenue

These projections are estimates based on industry benchmarks and are not guarantees for results.

Marketplace Ads

Amazon / Flipkart Projections

Scaling high-intent visibility across key platforms

₹50K
Monthly Budget
₹500
Target CPA (100 Sales)
₹5,000
Target AOV
10x
Projected ROAS
₹5,00,000
Projected Marketplace Revenue

These projections are estimates based on industry benchmarks and are not guarantees for results.

What You Get

Monthly Deliverables

Everything included in your performance growth partnership

Marketplace Management

  • Amazon/Flipkart SEO & Listing Optimization
  • A+ Content & Storefront Design
  • Managing ₹50K Marketplace ad spend
  • Inventory, pricing, and promotions strategy

Paid Ads (Website)

  • Meta & Google Ads complete setup
  • E-commerce Retargeting & DPA Funnels
  • Managing ₹1L Website ad spend
  • Weekly ROAS scaling, A/B testing & reporting
Standalone Value

Service Breakdown

Transparent pricing for individual performance services

  • Ecom Marketplace Management ₹35,000/mo
  • Paid Ads (Meta+Google) ₹35,000/mo
Total Combined Value
₹70,000/mo
Investment

Let's Grow Together

Unlocking massive value with a unified performance partnership

Performance Ads & Marketplace Bundle

All core services & deliverables included

₹40,000/mo
Save 42% (₹30,000/mo)

+ Ad Spend (managed separately)

Onboard with us